As a gym owner, entrepreneur and fitness professional sometimes we get caught in the echo chamber of shout about how we are the best at solving the "fitness" problem. But is that even the problem that people need solving?
ABOUT THIS VIDEO When we open our gyms we think what people are looking for is a better solution to the "fitness problem".
In today's video I share with you why trying to solve that problem is a waste of energy with low returns. And I'll share with you the real problems people are paying big money to solve that you can solve as a gym owner.
Watch the video and let me know what you think in the comments!
Will Hurst & The Big Little Gyms Team
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