What even is Public Relations? Scandals? Spinsters? Party people? Wizardry and magic spells? And why does it matter for small businesses?
Let’s discuss. What is public relations? PR is simply the public image and perception of your company, your “reputation” in more plain terms. It’s an essential part of running a business that is totally separate from marketing and advertising. PR is the earned trust and likability from the public which is pretty important in any business but especially in the service industry.
If you’re a small biz owner like me, that likely means you have to be your own publicist. Lucky for me, I brought 7 years of PR expertise to entrepreneurship and lucky for you, I’m sharing my top PR strategies for small business right here in this podcast episode.
In this episode I cover:
Send me your questions if you have them! Hit me up in the DMs (@caseycrowetaylor) or email me at firstname.lastname@example.org!
Thanks so much for listening!