Why keeping it simple wins every time
One of the great traps leaders and leadership teams fall into is excessive complexity. Smart people particularly want to use their intellect and not let it go to waste. They don't want simple strategies, yet most of the time simple strategies or simple tools are the most effective, especially when they are built by people with a deep understanding. Brad and Kevin talk about the importance of keeping business strategy and business tools simple, and what happens when you don't.
