Episode 97 - How to create emails your audience wants to open with LeeAnn Webster

Writing emails that your audience wants to open Re-discover the power of email with expert, LeeAnn Marie Webster

 

So you want to create emails that your audience wants to open. Imagine you have a direct line of communication with your target audience. Somewhere you can talk about what you want, when you want, to who you want, with no tricky algorithms to trip you up along the way. Yep, we’re talking about our old friend, email!

 

There are good reasons why email has been around for so long, according to email expert, LeeAnn Marie Webster. Her ‘Email with HEART’ series makes some compelling arguments as to email’s superiority over other platforms. The most powerful reason being, she says, that it is the only direct connection to your people.

 

Creating an email marketing campaign is something you can easily do today – listen to my podcast as we discuss how to write emails that your audience actually wants to open. We show you how to take the spam out of the inbox, how to write subject lines that get your customer excited, and how to come up with content that is engaging and persuasive. It is easy to build relationships with your audience via email – why not start today…

 

Questions we ask:

 

Why use email

Why there’s no better way of communicating directly with your audience.

 

How do people get on your email list

What can you do to entice customers to sign up to receive your emails?

 

Who is the person you want to speak to

Can you get inside their head and excite them with your content?

 

When should you send an email 

Consistency is key but how often should you send an email without it becoming spammy?

 

What should you talk about

What type of content is going to engage your audience and make them want to open your email?

 

For more insights into the possibilities of email marketing, visit leeannewebster.com.

 

 

Learn more about LeeAnn

LeeAnn Marie Webster is the creator of Email with H.E.A.R.T. She helps entrepreneurs build, grow and nurture their email lists through her programs Lead Machine Weekend and Totally Telesummits. She is an inspirational speaker, lawyer, coach and entrepreneur with 20 years experience in marketing and business development in a range of industries.
LeeAnn is a digital nomad, having spent a full year traveling the US and putting the mobility of her business to the test!
She has been featured in The Huffington Post, WGN Radio, Los Angeles Times and various national and local media outlets.

 

 

Where to find LeeAnne Website: LeeAnnMarieWebster.com Facebook.com/busygirlsguide Linkedin.com/in/leeannwebster Twitter @LeeAnnMWebster Instagram @leeannmwebster

 

If you want to learn more about creating great emails listen to my podcasts Episodes 55 and Episode 70

 

To dive deeper into the marketing techniques you need to become a successful solopreneur, join my Membership Group – twice a year I run a marketing course specifically designed for people who are ready to market their own business and who need a helping hand to reach their marketing goals.

 

For more marketing tips and advice, get in touch with me at alison@simply-marketing.net, or visit alisonteare.com for downloadable resources and marketing workshops and courses.

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