181: How to choose a supplier and copywriting tips for your website

In this episode, Charlie and Rita discuss the scary trends on social media and the dangerous ‘challenges’ that students and adolescents are exposed to on TikTok. In the Deep Dive segment, the team discuss three website copywriting facts that might make school marketers re-think their content strategy and in this episode’s Top Tips, Rita shares her tips for choosing a supplier for your school. Finally, in the Rants and Raves segment, the hosts rave about some fun new ads from Uber Eats.

Episode links:

Yahoo – ‘Really scary’: Teen dies after dangerous TikTok challenge

https://au.news.yahoo.com/really-scary-teen-dies-in-dangerous-tik-tok-challenge-083906913.html

Forbes – TikTok struggling to contain spread of video showing man’s apparent suicide

https://www.forbes.com/sites/jemimamcevoy/2020/09/07/tiktok-struggling-to-contain-spread-of-video-showing-mans-apparent-suicide/#36f035fa1d7c

Cursive Content – 3 website copywriting facts that should change your school’s content strategy

https://cursivecontent.com/3-website-copywriting-facts-that-should-change-your-school-content-strategy/

AdAge – Mark Hamill and Sir Patrick Stewart face off over what’s for dinner in Uber Eats saga

https://adage.com/creativity/work/mark-hamill-and-sir-patrick-stewart-face-over-whats-dinner-uber-eats-saga/2282986

The Marcom Society

https://marcomsociety.org/join-now-australia