The book "The Nuclear Effect" by Scott Olford really challenged me as a business owner and inspired this episode. Olford talks about three business personas, in a similar system to Michael Gerber's. It made me realize there was a business persona "type" that I didn't realize I needed to pay more attention to.
Give a listen as we take a deep dive into these three personas and how to fill some major gaps in your real estate business!
Learn more here: https://therealtyclassroom.com/podcast/which-one-of-the-3-business-personas-are-you/
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