This week on Windshield Time, Chris and Chris discuss how you should handle the “I want to think about it” objection. This objection can be the vaguest of all the objections you will get from a customer. The key for this objection, just like all the others, is to LEAP. Listen, empathize, ask questions, and problem solve. The first thing is to understand why a customer would say “I need to think about it”. Once you have understood why they might say it, you must then empathize and ask a question to determine if it is a smokescreen or condition. Chris and Chris talk about this and demonstrate how you can do it. But it only works if you are bold enough to LEAP!
