Welcome Back! Today I am joined by a very special guest, David Emmons. He is the Founder of Artist Marketing Formula. David has been an artist for decades, selling his copper and stained glass hanging water gardens at the most prestigious Art Festivals in the country. He spent over 30 years of his life setting up and tearing down more shows than he can count.
Being a self-employed artist/crafts-person should mean having MORE free time, no less. It should mean having a greater quality of life - Having the ability to chase your dreams.
[00:01 – 04:59] Opening Segment
I talked about valuable information that you can take advantage of in this episode I introduce the guest, David Emmons David talks to us about his story and background His thoughts on the Internet and social media platforms Shifting his business model online[05:00 – 14:47] Using Facebook to advertise
David shares some strategies and high-level concepts for online marketing/advertising Focusing on Facebook as the platform for marketing/advertising Being smart with your target customers/clients Making use of AI David’s thoughts on sharing valuable content How Marketing and advertising should be done contrary to popular trends[14:48 – 26:03] Appealing to Audiences with your Advertisements
David talks about how video advertisements should appeal to the audience Infusing a Know, Like, and Trust Factor with the audience Making a sale and adding value How to niche down and layer your target audience[26:04 – 39:52] Online Coaching Experience with David
David shares what people can expect from his coaching sessions Pros and Cons of the Internet in terms of marketing Marketing and putting the right thing in front if the right person Register for David’s Masterclass and coaching See links below How long can people expect to have a good online presence Making a good first impression[39:53 – 41:56] Closing Segment
Final thoughts from me and Joseph Connect with Joseph online. See the links below
Tweetable Quotes:
“It’s a lot about being smart, and presenting yourself in the right way. Because you never get a second chance to make a first impression.” - David Emmons
“When you advertise, you have to be smart about it. Because it’s also very easy to start running ads and burn through a bunch of money and be very ineffective.” - David Emmons
“When you recognize everything you are doing with your brand is adding value, and if you constantly come at it with that understanding. If you do that and stay in that state, the right people are gonna see that and they’re gonna come into these deals and work with you because they see that sincerity.” - David Emmons
“The biggest problem with the internet is that there’s so many options, there’s a million different ways that you can go.” - David Emmons
Resources Mentioned:
Facebook Artist Marketing Blueprint - Masterclass Registration with David Artist Marketing Formula
To learn more, connect with David, Follow him on LinkedIn or visit https://artistmarketingformula.com/
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