Health care benefits are not “one size fits all.” Harvard Pilgrim Health Care is leading the way, using data to drive point solutions to address a variety of participants’ health issues.
Point solutions are often delivered digitally through apps to provide a personalized approach to a specific health condition.
To help employers find the appropriate point solutions, Harvard Pilgrim’s senior vice president of commercial business, Beth Roberts, says health insurers are uniquely positioned to understand outcomes and engagement rates to determine which point solutions are making a difference in order to address specific health care needs.
“It can be challenging for HR benefit providers because there are so many point solutions available in the marketplace,” she says. “However, we can match and marry pharmaceutical patterns with medical and behavioral care and see a holistic picture.”
Roberts notes that by measuring the success of available point solutions, they can ensure the best one is available to members.
Various point solutions have been vetted and can be made available to members, says Harvard Pilgrim’s Kate Wallis, vice president of population health and clinical operations. Popular options include those addressing issues such as fertility, pregnancy and early parenting, type 2 diabetes and apps that help reduce the symptoms of stress, anxiety and depression.
Point solutions options are scalable to work for any size employer and even individual members. The goal is to make them widely available to encourage all participants to take care of their health, according to Roberts.
Press play to hear the latest on point solutions’ role in an overall employee benefit strategy and how they can be personalized to best address employer and member needs.
