How the Food Industry Hooks Us - Part 1: Craving

Today is the first in a series about how the food industry has many tools at their disposal to get you to purchase and consume their products. These weapons have been developed to gain an advantage for them to get you to spend your hard earned dollars on their products. In this episode, we explore their use of “Craving”. Future episodes will discuss the other general categories of Convenience and Children’s products.

Source Recommendations:

Fed Up (documentary): https://www.amazon.com/Fed-Up-Katie-Couric/dp/B00MRHF9LE

Salt Sugar Fat by Michael Moss (book): https://www.penguinrandomhouse.com/books/209536/salt-sugar-fat-by-michael-moss/

Fat Chance by Robert Lustig (book): https://www.penguinrandomhouse.com/books/310422/fat-chance-by-robert-h-lustig/

3:59 - Food industry has tricks up their sleeve to crave their food, lure with convenience, hook children
8:07 - The job of these food scientists is to experiment with ingredients, and experiment with people.
9:21 -  Food Scientist: I’ve optimized I’ve optimized soups, I’ve optimized pizzas, I’ve optimized salad dressings, and pickles... in this field, I’m a game changer!

For full transcription of this podcast:
https://www.journeybeyondweightloss.com/blog/5