How the Food Industry Quietly Manipulates Children (and Their Parents!)

Episode 6: Today’s episode discusses how the food industry targets children, and the tools they use to hook them into using their products.

This is the second in a series about how the food industry has many tools at their disposal to get you to purchase and consume their products. In this episode, we explore their methods to hook children on their products at a very early age through testing, ingredients, and marketing. The next episode will discuss Convenience.

1:32 What I want you to know - your weight loss struggle is not your fault!
3:14 If you were born in the late 50's or 60's or later, you were quietly manipulated by the food industry, and even today, toddlers are being targeted!
4:48 How does the food industry get kids interested in their products?
5:36.5 The food industry designs products by experimenting on children.
8:42.5 The food industry scientifically determines the optimum amount of sugar to put in a product by experimenting on children, then determines how best to market their products to them.
9:45 Kellogs, Post, and General Mills, are the big three. They spend almost twice as much on advertising as they do on the ingredients that go into their products.
15:53 A deliberate attempt to hide nutritional information?
18:00 How is this affecting our kids? The most recent statistics on childhood obesity are here. The statistics indicate that one in four high school students has pre-diabetes. We're screening 10 year olds for adult onset diabetes!
21:07 What can you do? Here are some tips!