Having grown dozens of brand new websites, we’ve never seen a smooth up-and-to-the-right chart of organic traffic growth.
Our theory is that this has to do with the Critical Authority Threshold, a threshold you cross after some combination of publishing regularly, link building, and patience. It usually takes six months.
Learn more about this theory in our 8-minute audio version of our blog post, “The Critical Authority Threshold: Why Patience Pays in SEO,” read by Amanda Natividad, Head of Marketing for Growth Machine.
Show Notes:1:09 - The Critical Authority Threshold
2:10 - How to Cross the Critical Authority Threshold
4:39 - Why "No Results" Isn't "No Results"
5:29 - Quitting Early and the Critical Authority Threshold
6:46 - Analyzing Your Strategy: Is the CAT Holding You Back?
Links:The Critical Authority Threshold: Why Patience Pays in SEO
Link Building (2:16)
Tracking Metrics (4:59)
Publishing Cadence (5:05)
SEO Strategy (7:53)
Contact Growth Machine (8:25)
Find us on Twitter:Amanda Natividad: @amandanat
Growth Machine: @growthmachine__
