Inclusive marketing is when you really understand what your consumers wants and need from your brand. It starts with understanding your brand purpose, recognizing consumer values and creating an authentic connection. This session will focus on what it means to build a relationship with a more diverse customer base and how you can drive value for your brand and your customers.
Moderator: Dani Reyes-Acosta, Nomad Creativa
Panelists:
Hannah Abuzaineh, Senior Manager, Social Impact and the Explore Fund, The North Face Danica Carey, Director of Marketing Operations, Seirus Innovative Accessories Eoin Comerford, GM of Outdoor at Walmart e-Commerce, CEO of Moosejaw