Ep. 229 Ben Pleat: Building Community While Increasing Retention in Multifamily Residential

Today we talk with Ben Pleat, CEO and founder of Cobu, which is a fully moderated community software app that helps build sense of community among residents of large apartment complexes while also helping to increase resident satisfaction and thus increase retention and renewals.    Living in apartment buildings can be an isolating experience. The way Cobu helps to build community is by connecting residents based on shared affinities -- for example, a mom's group, parent group, foodie group, dog group, etc, and it enables residents to create community in a way that doesn't require additional time or budget from the property team.