This is the hardest time ever for presenters. We are already in the Age of Distraction and the Era of Cynicism and then we add alcohol to the mix – what could possibly go wrong with audience attention to our message? Find out here to be heard when all the odds are against you.
The Master of Ceremony (MC) goes to the microphone to get the programme underway but the audience are oblivious, caught up in their own riveting conversations. The situation is much worse at receptions where alcohol is already flowing and the people down the back are generating a roar that drowns out the speakers. Here are some ideas that will shut down the noisy rabble and provide a proper platform for the speaker to be heard.
Make sure to turn off the background music well before you are ready to start. Surprisingly, this is often forgotten by the organisers.
Preferably always have someone else introduce you. Their job is to quiet the room in preparation for your presentation. This doesn't always go to plan though, because it can be a lucky draw on who introduces you.
If you worry about speaking behind high podiums and appearing to your audience as a stylish coiffure just peaking above the water line, always arrive early and have the event staff provide a small raised dais for you Even better, dismiss the podium altogether, because now we can use our body language to maximum effect.
Today’s microphone technology is very good, so you don’t need to have a stentorian voice to be heard. However, placing the microphone too close to your mouth creates dissonance, making it harder to hear you.
When you face a challenging noisy crowd, make sure to hit the first few words very hard. To get things going, start with a strong “Ladies and Gentleman” with power invested into the first word and remember to draw that first word out slightly (Ladieeeeees) – elongate it for effect . Now include a small pause before a strong finish to the phrase. This will generally shut the room down and gather everyone’s focus on the speaker. If it doesn’t produce that “hear a pin drop” silence, then go again with strong voicing of the next phrase, “May I have your attention please”.
I have seen speakers using assorted cutlery to bang on a glass, to create a chime that signals it is time to “shut up everyone and listen”. It works, however, one word of warning - don’t speak while pounding. Let the chime effect work for you and when the peer pressure builds to a point where you have achieved silence, put the glass down, pause and then start. Why pause? This builds anticipation and curiosity, both of which work in our favour when trying to get attention to what we are saying.
Similarly, you can also use powerful music to drown out the crowd’s babble and make them listen to what is coming next. Just a short piece will do, as it signals action is about to commence and people will switch their gaze to you at the front of the room. After the music ends, again use a slight pause and then start.
We can’t be effective communicators if people are not listening, so our first task is to quiet the room. Using these techniques will produce the right break in the chaos for your message to be heard.