Four friends turned a longtime love of homebrewing into their own brewery, with some amusing steps in between. What started as a joke shifted into suppling fresh beer to their neighborhood and ended with a vinyl-infused brewery: Inner Groove Brewing. Co-owners Kelly Melle and Jennifer Walzer join the Drinking Partners and share the success story of their two-year old brewery in this insider look into the workings of the industry. Of particular interest to Ed and Day is the graphic art that spins a tale across their cans. They soon learn that the cans contain a hidden, music-inspired message. Listen in as Ed and Day try to put the clues together (and fail) for what they’re drinking. Both women talk about the transitions necessary to survive during the pandemic and how they keep any business difficulties in perspective. Hear about how their large taproom and two outdoor spaces and dedicated local support helped keep the young brewery afloat over the last 18 months. This newest Drinking Partners release offers an informative and detailed look into how breweries have been affected and can survive trying times. Learn more: www.innergroovebrewing.com
