On July 13, Ohio Lt. Governor Jon Husted announced the introduction of the Ohio Personal Privacy Act. The law applies to organizations doing business in Ohio or whose products or services target consumers in the state. Businesses with annual gross revenues exceeding $25 million, or process personal data of 100,000 or more Ohio consumers, or derive 50% of gross annual revenues from the sale of personal data would be covered. Like other laws, it does offer some consumer rights, including correction, deletion and portability, as well as an opt-out right for the sale of personal data. Most notably, the OPPA includes a carve out for businesses that reasonably conform with the U.S. National Institution of Standards and Technology’s Privacy Framework. Host Jedidiah Bracy recently caught up with Husted to discuss the bill, the NIST provision, and what the OPPA could mean for the future of privacy law at the state, federal and international levels.