Shaping (and Re-Shaping) What’s ‘Normal’

Betsy Levy Paluck is a Professor of Psychology and Public Affairs at Princeton University. She studies the way group norms are shaped and changed, including how social perceptions and networks can be used to influence behavior. In this episode of "Banking Culture Reform: Norms, Mindsets, and Decision-Making," Betsy explains – among other things -- why we’re really all just middle schoolers at heart.