Content creating is a challenging task, and it’s especially challenging creating voice content. Preston So is the Senior Director of Product Strategy at Oracle and the author of Voice Content and Usability. He focuses on how content is changing and adjusting to new user experiences, namely voice experience and immersive experiences that challenge the notions we have about the web and content. Preston understands the challenges that come with trying to control every aspect of the content user’s experience. Listen to this week’s episode as Preston discusses how to overcome these and other user experience challenges, and be sure to check out his book, Voice Content and Usability!