The whole purpose of marketing is to help you stand out from the competition in a creative way. With this in mind, Tim and his crew run a marketing agency that specializes in working with realtors.
Tim Chermak is the founder and CEO of Platform Marketing. They deal with one real estate agent in a given market, and their primary goal is to make that agent the best in the region. He's also an author and the host of The Platform Marketing Show, a podcast in which he interviews many of their realtors on how they've built their businesses using Platform Marketing strategies.
Your guest says, “I want to create marketing campaigns that get the public to call my clients, not the other way around.” In this episode of the Loans On Demand Podcast, Tim discusses with Luke many of the tactics they use to assist their clients in accelerating the trust cycle with their leads, thus enabling them to persuade a bigger proportion of those leads to actually work with them.
What You Will Learn:
Why marketing isn't only about generating leads. How effective retargeting ads are. What sets Tim apart when it comes to working with realtors. Why he pushed on making his company's website the ugliest. How software companies differ from marketing companies. And much more!
Favorite Quote:
“Marketing is a lot more holistic of an endeavor than just generating a bunch of leads.”
Tim Chermak
How To Get Involved:
Find more about Tim through the Website or connect with him on Facebook. Listen to his podcast by clicking here. You may also get a copy of his book on Amazon here.
Learn more about Luke through the Website, or connect with him on LinkedIn, and Facebook.
Make sure you never miss an episode — check out Loans On Demand shows on Apple Podcasts, and don’t forget to subscribe, rate, and review!