Sunny and Tom answer your questions about generating leads without social media, priorities for a company with less than 1.5 million in revenue, and how to build a great company culture and maintain it.
Question1: How to generate leads effectively without social media?
Have a good website that answers all your customers' questions and talks about pricing etc Produce a lot of relevant and search engine-friendly content Develop relationships with local influencers Put yourself in front of people — pound the phones and the pavement
Question 2: What are the most important priorities for a company with revenues under 1.5 million?
Do a great job on every single project regardless of how much money you're making The capital that you need to build your business is happy customers - they'll refer you, give reviews, etc
Question 3: How do you build a great culture and keep it alive once you've created it?
Have a clear vision of how you want to show up in the world as a company Set the standard, and be the example for others to follow Communicate the core values of the company to your team Be firm but fair Reward the behavior you want more ofResources:
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