It can be frustrating to design the most exquisite marketing piece, with stunning photography, and brilliant copy...only to discover it's not working.
This, unfortunately, happens more often than not when it comes to marketing aimed at driving sales.
There are so many reasons why your marketing strategy may be struggling to prove itself useful. But, there is a good chance that it's not because it WON'T work.
The shortcoming may be something entirely different than you're thinking and it can be relatively easy to solve.
Join Michael as he shares a journalism insight that will improve your sales.