In this coaching episode, Mike covers two significant topics in the cleaning industry: deciding between residential and commercial cleaning and handling pricing conversations. He emphasizes that when starting a cleaning business, it's crucial to carefully select clients who share your values and business objectives. Rather than chasing after profits with subpar clients, he urges entrepreneurs to focus on building a client base that prioritizes quality. Mike also cautions against providing a price quote before determining if the potential client is the right fit and recommends engaging in a "pain conversation" with clients to identify their needs and ensure that the cleaner can provide a solution. Additionally, he advises setting clear expectations and ground rules during walkthroughs to prevent miscommunication between parties.
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