How consumers are driving investment in further processing

Meat and seafood are being consumed in different ways in Asia, thanks to cultural openness, cuisines and preference. Suppliers are using technology to cater to precision portioning, as different cuts, weight measurements and shape of meats are changing. Eric Gohres, Vice President Asia Pacific of Marelec Food Technologies tells Asian Agribiz that:

1)    Cultural exchange, urbanization and population growth are leading consumers to eat differently.

2)    Meat product differentiation covers both home cooking and foodservices.

3)    Big brands are heavily investing in secondary and further processing alongside changing trends.

4)    Deboning, especially of dark meat is trending and is being used for foodservices products.

5)    In terms of technology, x-ray and water-technology is trending for precision, accuracy and flexibility.

Eric Gohres has more than 20 years of experience and an extensive network in the meat and poultry processing industry covering the Asia-Pacific region. His understanding of the industry enables him to analyze and understand customer demands for the right application, to help them advance profitably.