Mike Campion and Jackson Pinkoski cover the top two crucial mistakes they see owners of cleaning companies make in their marketing, and how to prevent these mistakes. From the "IU Count" technique, emphasizing client-centric language, to crafting a crystal-clear call to action, the hosts share invaluable tips. Discover the power of storytelling over aesthetics and why "ugly ads" can often outshine visually dazzling content. Cleaning entrepreneurs seeking to enhance their marketing strategies won't want to miss this episode, packed with practical advice to elevate their approach.
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