Peak Level Tenacity with Michael Levine
Michael Levine is an American writer and public relations expert. He is the author of books on public relations including Guerrilla P.R. He has represented 58 Academy Award winners, 34 Grammy Award winners, and 43 New York Times best-sellers, including Michael Jackson, Barbra Streisand, and George Carlin among many others. Levine also appeared in POM Wonderful Presents: The Greatest Movie Ever Sold, the 2011 documentary by Morgan Spurlock.
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BUSINESSMAN:
As the founder of one of the country’s most prominent entertainment P.R. firms, LCO-Levine Communications Office, Inc. www.LCOonline.com , Michael Levine has been called by U.S.A Today, “One of Hollywood’s brightest and most respected executives.” Levine founded LCO in 1983 and held the position of President for 29 years. He continues to serve with the title of Founder and has recently reassume the role of President.
MEDIA EXPERT:
Regarded by the national media as one of the country’s most prominent media expert, Levine has appeared on virtually every major national TV and radio show as a contributing media expert. Frequent appearances on TV include The Today Show, Nightline, Good Morning America, CNN, Fox News, ABC News, MSNBC, PBS, etc. Additionally, Levine appears regularly on radio both nationally and locally. His quotes frequent many major print media ranging from Time Magazine to The Los Angeles Times from Newsweek to The New York Times from U.S.A Today to People Magazine, etc.
PUBLISHER:
Levine is the creator of the LBN E-Lert (Levine Breaking News), one of the world’s premier online newsletters, feeding the latest insider breaking news to approximately 474,000 “influencers” in all 50 of the United States and 25 foreign countries including China, India, Japan, Australia, Russia, England, Israel, Germany, South Africa, Mexico, Canada and Korea.
AUTHOR:
Michael Levine is the author of 19 books, with his most recent titled, “Broken Windows, Broken Business” (Warner Books) www.BrokenWindows.com. His previous book “Guerrilla P.R.” (Harper Collins) is the most widely used introduction to P.R. book in the world, and his books have been translated into six languages.
WRITER:
In addition to book writing, Levine has written numerous articles for many prestigious magazines and newspapers including Psychology Today, The New York Times, The Los Angeles Times, The Wall Street Journal, U.S.A Today,Reader’s Digest among many others.
Specialties: SPEAKER:
Top universities (Harvard, Oxford, UCLA, etc.) and major national (Nordstrom’s) and international corporations have frequently invited Levine to speak on his unique experiences working at the highest level of Hollywood for over two decades. In addition, Levine has spoken at numerous unique locations including Men’s and Women’s security prisons and homeless shelters.
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Broken Windows, Broken Business: The Revolutionary Broken Windows Theory: How the Smallest Remedies Reap the Biggest RewardsNow revised and updated, this "inspired, impactful, and important" book shows how to achieve the ultimate success by rectifying the small problems that can sink a business (Stephen R, Covey, author of The 7 Habits of Highly Effective People).
Once every few years a book comes along with an insight so penetrating, so powerful—and so simply, demonstrably true—that it instantly changes the way we think and do business. Such a book is Broken Windows, Broken Business, a breakthrough in management theory that can alter the destiny of countless companies striving to stay ahead of their competition.
In this vital work, author Michael Levine offers compelling evidence that problems in business, large and small, typically stem from inattention to tiny details. Social psychologists and criminologists agree that if a window in a building is broken and left unrepaired, soon thereafter the rest of the windows will be broken—and the perception will build that crime in that neighborhood is out of control. The same principle applies to business.
Drawing on real-world corporate examples, from JetBlue's decision to give fliers what they really want—leather seats, personal televisions, online ticketing - to Google's customer-based strategy for breaking out of the pack of Internet search engines, to business-to-business firms' successes and failures, Levine proves again and again how constant vigilance and an obsession with detail can make or break a business or a brand.
With tips and advice on changing any business to one that dots its i's, crosses its t's, and attracts more clients, Broken Windows, Broken Business goes straight to the heart of what makes all enterprises successful—the little things that mean a lot.