Andy Ruge, from all appearances, looks like "The Dude" from The Big Lebowski, and he's got the humor to back up that title. Ruge is one of the funniest loving guys in the college athletic space, serving as a sports marketer for George Mason after a stint in minor league baseball. Ruge fully understands the fight of trying to get the fan into the building, to enjoy themselves regardless of the score, and shares his vision of what good sports marketing can be within college athletics. Ruge professes himself to be a constant learner of the sports marketing craft, which has kept him near the top of his game, even back a few years ago when George Mason made a Final Four run and everyone proclaimed him a "genius." Twitter: @TheRuge
