Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe. In this episode Brad and Scully discuss what a head of digital job title says about an organisation; more Google searches take place on mobile devices than computers; how the polls got it wrong in the 2015 UK election; top tips for effective video conference meetings; the UWA major brand refresh; Beyond, a journal by Lexus; and a NAPLAN message to St Paul’s Catholic Primary School students.