In 2002, Minette launched a parenting magazine and it took off really fast. Minette could not get her arms around it – she was making large amounts of revenue but not profiting from it. The business was running like an expensive hobby.
Minette learned that it is imperative to look at the numbers. The more you look at the business numbers, the more you can pay yourself. It needs to be a goal.
Minette knew she was in the wrong business and living in the wrong place. Listen in as Minette shares how she found her BRAVE and decided to change direction in her professional and personal life.
For Minette, BRAVE means doing the right things. Not just courage but integrity; following the right path even when the path is hard. Minette took a leap and got rid of the what ifs. She knew it was the right thing to do and moved to California and started a new business.
Minette discovered the importance of putting a plan in place for your business, the significance of making decisions and taking actions that will shift you forward. It all starts with clarity. If you are not clear and don’t have a plan in place, nothing works. You need to have an end goal in mind. Here is where I am and here is where I want to be.
