Facebook Sales Strategies | Episode 36
“Love me, Love me not. What will your fans decide?” Facebook now gives the control over your fans to decide, how often and when they see your post.
Facebook has been an updating machine lately! Here are the details about the updates. Facebook now gives users preferences on, how often they see pages, who’s pages or post they see first, and who they chose to see of their friends and brands they follow.
What is different?
- You can prioritize who you see first in your new feed
- You can unfollow people, or hide their post
- Reconnect with people you unfollowed
- Discover new pages - Which can be good for marketers!
All this is re-enforce you to stay relevant and non-spammy with your post. Or else you will become irrelevant to your audience. Ou want to make sure and keep 85% value focus and only 15% promotional focus.
However, with that 85%, you want to be releasing time relevant information. This content should be things to your Facebook following, that are not going out at the exact same time as your emails. Importantly, make you make your audience feel special, before you offer anything to them. This will give them a sense of value and appreciation.
