Being sold out for an extended period of games over the course of many seasons is something that Greg Hylton has had to deal with as the Vice President of Premium Seating and Ticketing at the Indianapolis Colts. Hylton explains the origins of the streak, started in the Colts' former home and carried over into their new one, as well as how one mishap with a Jacksonville Jaguars game cost the Colts organization the ability to extend the streak even longer. Hylton breaks down some of the initiatives that the Colts have undertaken, including their group sales unit, which actually charges more for group tickets over individual seat buys, as well as some of the activities that the Colts use to interact with their groups prior to kick.
