You may not know the names Bert and John Jacobs but you've certainly seen their T-shirts everywhere. Co-founders of the Life is Good company, theirs is a story of amazing growth from selling shirts out of a van to a $100 million dollar enterprise - which coincidentally was the name of their van.
The basis of their business? Optimism! Here are entrepreneurs that not only don't advertise because word-of-mouth recommendations keep the sales increasing, but Bert actually operates WITHOUT email. Find out also what's prompted them to donate 10% of their profits to children's endeavors.
To learn much more about Life is Good, as well as checking out their book by the same name please be sure to visit www.lifeisgood.com
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