Diving into the world of landing page optimization can seem a little bit overwhelming. There is a lot of conflicting advice surrounding your design, your CTA button, your copy. So it may just be easier to throw a page up and cross your fingers for those conversions.
But hold up.
There are still some basic landing page mistakes that every marketer should know to avoid... so why are they so common? That's why in this episode of the Call to Action podcast, we speak to Casey Ark about the most common landing page mistakes that his agency faces, and how to solve them.
