#5: You Can’t Negotiate With Anyone, with Samantha Ettus

As a leading work life balance renegade, Samantha Ettus is passionate about helping women reach their potential. Sam is a bestselling author of four books, a writer for Forbes, and host of a nationally syndicated call-in radio show. Since earning her MBA from Harvard, Sam has worked with thousands of women and companies to create lifestyles that maximize professional and personal success. Sam is a renowned speaker, leads a large social media community and makes frequent TV appearances on shows including Access Hollywood, The TODAY Show, The Security Brief, Home and Family and Fox and Friends. Her fifth book, The Pie Life: A Woman’s Recipe for Love, Success and Satisfaction will be published in September, 2016.

In this episode, Samantha and Stacy discuss the struggles women face as business owners. Among other things, they talk about how to give yourself the authority you deserve.

Some highlights include:

“I was always driven by creating something that hadn’t been done before.” At minute 1:00, Samantha talks what first got her motivated to start her business.

If something goes wrong, pick yourself up. At minute 4:00, Samantha dives into the traits needed to be a successful, resilient business owner.

At minute 6:00, Samantha talks about how she learned you can’t negotiate with anyone. Stick to your rates!

Don’t be afraid to talk about numbers. At minute 7:00, Samantha talks about why you shouldn’t worry about asking for a breakdown of costs.

Know your story. At minute 9:00, Samantha talks about why everyone in your business needs to be able to explain your business in the exact same way.

“It’s impossible to reach your professional potential if you’re not happy at home.” At minute 11:00, Samantha talks about becoming an hour in work-life balance and what you can do to achieve that balance.

Hire attitude over experience. At minute 15:00, Samantha talks about why people with poor attitudes will be a cancer on your business, no matter how talented they are.

You have to be practical. At minute 19:00, Samantha talks about why you should keep your family’s needs at the forefront of every major business decision you make.