“Using Facebook to Promote Your Next Event”
In this episode, Kim talks about creating and promoting an event on your Facebook business page.
Key Takeaways!
Facebook gives you this cool opportunity to use their platform to promote your next event. It can feature audience, sell tickets, and measure performance. You can create a Facebook ad through your business page. You will be able to unlock features that can help you achieve your business goals. Include a URL to your ticketing website. Tools to promote your event. Tools access to in-depth metrics about how your event is performing. Have you put an event together, yet? Facebook Business Page Offer + event Select EVENT from the options Fill-in the required details of the event: Date, Location, & Time Photos List co-sponsor(s) Description of the event: Education event? Dinner event? Entertainment event? Then you tag people to the event. Choose an event photo: 1920x1080 pixels 16x9 ratio Use photos with little or no text Clear concise name – not something clever. Set a specific date, time and location. Add in #hashtags. When you are done with the event, you can decide to publish it now or later. More than 60% of people discover events through their News Feed.Resources Mentioned in this Episode
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