109: Build Buzz Around Your Book - Interview with MJ Rose

Hey there Word Nerds. I can’t wait for you to hear today’s interview with MJ Rose.

A fellow New-Yorker, MJ Rose grew up in NYC, exploring the labyrinthine galleries of the Met, wandering the dark tunnels and lush gardens of Central Park, and reading her mother’s favorite books before she was allowed. She’s the author of over a dozen novels and co-president and founding board member of ITW (International Thriller Writers). She’s also the founder of the first marketing company for authors (AuthorBuzz.com) and is a book marketing mastermind.

People throughout the book industry consider her an innovator and publishing pioneer. I had the pleasure of hearing her talk about book buzz and promotion at the most recent ThrillerFest and she most definitely knows her stuff. Today we’ll be talking about her new book The Secret Language of Stones and how she has put her own marketing genius to work in promoting her latest book.

In this episode MJ and I discuss: The importance of buzz for your book in getting it published. Whether you should market your own book or hire an expert to market it for you. The best thing you can do to market your book. Interpersonal etiquette, or how best to approach other authors on social media and ask for help marketing your book. Plus, MJ’s #1 tip for writers. Resources

You can follow MJ Rose on Facebook, Twitter, Pinterest, and Goodreads, or visit her website for more information about her and her books.

Watch the TED Talk that MJ mentions about figuring out your brand.

For more info and show notes: DIYMFA.com/109