The vast majority of the people that could be amazing clients for you are not currently looking for your services. Only about 3% of your target audience is actively looking for a freelancer. So you end up dumpster diving for those 3% and competing as a commodity. Stop!
Joshua Lisec shares how you can reach the 97% who have the specific problem that you know how to expertly solve and convert them into paying customers. Joshua shares how he positions himself as the trusted advisor in the community, thus cultivating desire for his services.
