Glossier has grown astronomically since its launch in 2014 as a skincare brand born out of Emily Weiss’s beauty blog, Into the Gloss.
The brand has expanded to include more product categories from its initial offering of moisturizer, balm and face masks. Now the company carries a line of serums, lipsticks, eyebrow gel, a lightweight foundation, and a highlighter stick. With each new product launch, Glossier cements its position in the cool girls' beauty arsenal, with minimalist packaging and signature millennial pink hue.
