On this episode of the podcast, entrepreneur + self employed podcast host, writer and advisor, Ryan Ferguson, is coming on the podcast to talk about the yoga sales funnel and how to apply it. This is a massively important concept to be talking about in the business of yoga, because as yoga teachers we have the opportunity to think of ourselves as "employees" or as "entrepreneurs".
As employees, we work for someone else at their yoga studio, and as entrepreneurs we work for ourselves, and we use the space of yoga studios to get people into the top of the sales funnel. Classes are the top of our sales funnel, as we move down, the other parts of the sales funnel are the offerings that you provide that are worth more - workshops, private classes, retreats, trainings, etc.
If someone is picking up what you're putting down, you should probably be selling them on the other offerings you provide as a yoga teacher. This episode is all about how to apply this sales funnel to your persona yogi business.
Enjoy!
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