MaryEllen Tribby was the CEO at Early to Rise and Weiss Research, adding millions to their bottom lines. She details her ultimate strategy for moving people from Free to Fee. She helped build Agoura publishing into a Billion dollar company using this strategy. She also details how to use email marketing – even in the age of social media – to get more clients and more customers.
Show Notes
[1:50] How MaryEllen lives her laptop lifestyle. [6:30] Why MaryEllen has such a passion for email marketing. [9:00] MaryEllen’s free to fee model and what is it. [16:00] How MaryEllen tied social media and email marketing together. [24:00] MaryEllen’s scaling tips. [27:00] Inbox magazines that people could create.Quotes:
“Here is the key. To be a great email marketer you have to have that direct response marketing bug that direct marketing passion.”
“When dealing with email and social media marketing make sure its cohesive.”
“Perfection is overrated, it’s all about having the best life for yourself.”
“You have to turn that someday into a pay day.”
Links:
FunnelHackerRadio.com
FunnelHackerRadio.com/freetrial
FunnelHackerRadio.com/dreamcar
MaryEllenTribby.com/click