Liston Witherill is a digital marketer and CEO at Good Funnel. He helps tech and info businesses understand their customers to sell more by improving conversions through copy, persuasion, pricing, positioning and automation. After serving as Director of Marketing for a $10M company, Liston declined their CMO position to instead pursue his own business. He has an MS in Environmental Science and a BA in Political Science and Economics. He’s an environmentalist and hiphop artist, too - but that’s a different story.
“Favour action and don’t feel like you need to have a perfect plan, a perfect response, a perfect anything, you should definitely favour action and see what happens and then retool”…[Listen for More]
To Listen or to Get the Show Notes go to http://wp.me/p6Tf4b-2Su
