Joey Korenman is the founder of School of Motion and author of The Freelance Manifesto. During the episode, we talk about why and how he started School of Motion, a few tips from The Freelance Manifesto and his love for teaching, his kids and a short commute.
Links:
The Freelance Manifesto http://www.freelance.how/
School of Motion: https://www.schoolofmotion.com/
Toil: http://toilboston.com
Twitter: twitter.com/SchoolOfMotion
Highlights:
- Freelance.how
- Story behind his new book
- Two parts: Why you should freelance & recipe for getting clients
- How he got his start in motion
- Opened a motion design studio: Toil
- Doing awesome work, but depressed
- Didn't like going into work every day
- Felt like there was a lack of purpose
- So he created School of Motion
- Wrong Mountain Syndrome
- The Perfect Day Exercise
- Tired of trading my time for money
- The beauty of releasing products & passive income
- Started teaching at a college: Ringling College of Art and Design
- School of Motion started
- 30 days of After Effects
- Business coach helped launch it
- Ask people to buy the course before making the course
- Webinar about what is now Animation Bootcamp -100 spots filled up
- It sold out in ten minutes
- Wired to always be chasing more
- But it's not sustainable
- Design something that can be run without Joey
- Finding balance while still working hard
- The art of teaching
- Motivators : money and doing cool stuff
- Doing work you are proud of not just the work you can get
- Core of the book: it's not about money it's about time
- 93% of the work Buck does doesn't go on their website
- You should intentionally do work you don't want to do because it will pay you better
- How to go freelance
- Before you ever ask someone to hire you, they have to know you and like you
- Reliability trumps talent any day
- Identify companies who might need motion design
- LinkedIn can be your best friend - sign up for one month of "recruiter" allows for advanced feature
- Trigger words to get people to open up an email -- remember people need to open it
- First/most important tip: Never ask for work in the first email
- Freelancing myth
- Myth - Full-time jobs are secure
- In theory, people can find more security as a freelancer
- Dream Client: Learning and translating animation into new formats
- Favorite Animated Film: The Incredibles
- What does your family think you do: Teaching people how to make Disney movies
- Animalator: Octopus
