In this special episode, I interview my good friend Mel Abraham (who also happens to be my neighbor)! Mel is a #1 best-selling author of The Entrepreneur’s Solution, and he hosts a top-ranked business podcast of the same name. He’s a globally recognized thought leader, business advisor, CPA and financial expert, and today Mel is going to talk about the art of frameworks, and how you can become a thought leader even in the most saturated of marketplaces!
In this episode you’ll learn:
Why “communication is a two-way street” is a fallacy… The three lines a customer will have to cross in order to buy from you To be an influencer, this is how you must view change What are Mel’s superpowers, and how you can apply them to your business Master these two things - now! Why you need to create a visual in your prospect’s mind (and how you can do this) What to focus on before even thinking about your marketing…