Michele Linn, VP of Content for the Content Marketing Institute, joins the Content Pros Podcast to share her three pillars to a successful content strategy.
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Vidyard Uberflip Convince & Convert: Four Ways to Fix Your Broken Content MarketingIn This Episode
Why having a content marketing strategy means having more than just content How a lot of noise in the content marketplace leads to the perfect opportunity for a talented marketer Why creating better content means doing less of it How stepping back leads to stepping forward in content stratResources
Michele Linn on Twitter: @michelelinn Content Marketing Institute Content Marketing World Content Marketing Master Class New Research Reveals Habits of Top Content Marketers Your Editorial Calendar is Not Your Content Marketing StrategyVisit ContentProsPodcast.com for more insights from your favorite content marketers.