Today's FAF (Frequently Asked Friday) is a back-to-basics concern: "Why do habits exist?"
At first blush, this may seem like a nonsensical question, but the question and its answer became life-altering for MG!
As The Habit Factor book and app was being created, MG Googled the burning question, "Why do habits exist?" He got a big fat nothing! Not only were there no answers, but the question hadn't even been asked yet.
Today you get a very different result, with some differing reasons and motivations— nonetheless, the answer isn't easy to come by. (MG wrote more about this in this blog post.)
Listen in to learn what is at the very root of The Habit Factor, and the ideas behind Habit Alignment technology being the key to goal achievement
Enjoy the episode!
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