AWARENESS -- YOUR BUSINESS IS A MANIFESTATION OF HOW YOU THINK
How do we take a step back and look at our business in a way that makes us more aware of what's going on, so we can grow the business? Many of us in real estate have a dream of running our own business and being our own boss -- That's our "North Star." Your business is a manifestation of how you think and more specifically, it's a manifestation of your own self-image. Becoming aware of this concept is the first step toward developing a growth mindset versus a survival mindset where our own contentment holds us back.
MANAGED -- WHY YOU MUST CONSCIOUSLY MANAGE YOUR BUSINESS
As an example of this concept, think about how you treat new agents who join your business versus how you treat past clients. Is your language different when you talk about these different -- but equally important -- aspects of your business? A change in your language can be a defensive manifestation of one of your weak spots! Example: Do you light up when you talk about new agents and become more gruff when talking about past clients? Consciously managing your business like this can help you find areas where you have a "fixed" mindset versus a "growth" mindset. This is why it's important to find a mastermind group, a coach or a partner to work through this with you.
HUMANIZE -- WHY A MANAGED BUSINESS IS MORE HUMANIZED
Would you treat any of your clients or peers badly if you realized you were doing it? Pause to ask yourself about the Golden Rule, "Am I treating people the way I want to be treated?" We all have the capacity to empathize, but we default away from that. Why do we do this? Because we become comfortable in the fixed mindset of survival. To step out of this mindset in your business, "cheat toward the human" by giving while expecting nothing in return. Try regularly giving an anonymous gift to see how empowering that is!
GROWTH MINDSET -- YOU MIGHT BE STUCK CONTRACTING
There's a danger in the mindset that you have to do X number of transactions. This mindset can block out humanity and prevent you from considering a new vision or a new way of doing business. When you fixate on transactions, you don't see the big shift that's happening right now. A growth mindset in business means being open to change and growth.
