Tyler J. McCall is an Instagram and social media marketer, strategist, and coach for creatives and online business owners. He teaches his students how to use Instagram with intention to grow their community online and grow their business. Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. He’s taught thousands of entrepreneurs. myself included, since getting into the online marketing game in 2015.
Tyler wants you to STOP focusing on vanity metrics and START focusing on building an engaging community who you selflessly serve with your content, products, and services. I was a student of Tyler’s after discovering his message-- it really resonated with me during a time when I felt like I wasn’t getting much leverage in marketing and on social media. I applied his principles and put them into action-- what happened next was not only an increase in engagement, but a total mindset shift when it comes to instagram and online marketing.
In this episode of The Power in Purpose Podcast, Tyler shares:
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