Can you guarantee SEO results?
There's a lot of chatter on Twitter about SEO return on investment and offering a forecast that's definitely never going to change 6 months (even 6 weeks) down the line... in an industry that's highly volatile is it foolish to guarantee results?
My guest speaker, Rory Truesdale, and I talk about this and also algorithm update changes and how you should be reacting (or not) when your site is affected.
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