Pete Dupuis is one of the few fitness professionals who identifies specifically as a "business guy."
He has served as the Vice President and Business Director of Cressey Sports Performance since co-founding the company in 2007. With an MBA from Babson College, more than a decade of fitness industry experience, and a profound appreciation for the nitty-gritty realities of managing a fitness facility, he brings a unique perspective to discussions surrounding the business of fitness.
Most importantly, he is a proud husband to Katie, and father to Collin and Owen Dupuis.
In this episode, Michael and Pete discuss:
Positioning your business in a specific niche The social media strategy for small businesses, especially in the fitness industry Developing a gym culture
