Nicolette Johnston of Colette Publications joins the pod to talk about creating great content for your property. Nicolette is the publisher of Bed & Breakfast Magazine and Chateaux & Castles Quarterly, but she's also spent quite a bit of time being a travel blogger. Nicolette shares her tips for innkeepers to create great content for their blog and for their social channels and we also learn a little about Bed & Breakfast magazine and how to pitch your inn for a story!